Trying to find the top 10 best e-commerce website builders to create an impressive website? We live in the age of the internet, where the entire world is at our fingertips and possibilities are just a tap away. Therefore, not having a website for your business in this age and time might be considered imbecilic. Having a fully functional and attractive website is a sure way of increasing your clientele and enhancing your online presence. However, most small business owners or startups don’t have enough budget to spend on a website designer and therefore resort to website builders. 

One basic question that plagues the minds of most businessmen is which website builder is suitable for e-commerce websites. Therefore, to bring some solace to your cluttered mind we offer you this article that will explain to you in detail about the top 10 best e-commerce website builders.

Top 10 Best E-Commerce Website Builders

With so many builders available on the market, it is easy to get befuddled and land with a builder that doesn’t quite suit your needs. Therefore, we spent days and nights relentlessly researching, trying to find the top 10 best e-commerce website builders that will help you achieve your goals:

  • Wix – Best for small businesses and solopreneurs.
  • Shopify – Best for startups looking for advanced features.
  • BigCommerce – Best for businesses coveting scalability.
  • Squarespace – Best for those seeking modern templates and tools.
  • SITE123 – Best for those seeking convenience.
  • Shift4Shop – Best for retailers coveting digital presence
  • Square Online – Best for those seeking a robust free plan
  • GoDaddy – Best for those coveting robust SEO and marketing tools
  • Zyro – Best for those wanting unlimited bandwidth and storage
  • Volusion – Best for retailers wanting to sell unlimited products

Summary – Top 10 Best E-Commerce Website Builders

For those of you who don’t have the time to read the entire article, refer to the table given below to get a general idea of the top 10 best e-commerce website builders.

 WixShopifyBigCommerceSquarespaceSITE123Shift4ShopSquare OnlineGoDaddyZyroVolusion
PriceFrom $17/monthFrom $25/monthFrom $39/monthFrom $33/monthFrom $12.80/monthFrom $9/month From $29/month$18.48$14.99From $35/month
Free trial/planYes (free plan)Yes (3 days)Yes (15 days)Yes (14 days)Yes (free plan)Yes (free plan)Yes (free plan)Yes (free plan)NoYes (14 days)
Templates80070+100+100+100+110 50+100100+50+
Payment Gateways 70+ 10040+Credit cards, Apple Pay, PayPal, StripeAmazon Pay, Stripe, Braintree, 2Checkout, Worldpay, Opayo, Square,, Pelecard, Tranzila, Cradcom, CreditGuard. Credit cards, digital wallets, gift cards Credit cards, Square Pay, Afterpay, PayPal, Apple Pay, Google Pay, Square gift cardsCredit cards, debit card, bank transfer, PayPalCredit cards, Apple Pay, Google Pay, Alipay, Afterpay Credit cads, PayPal, Stripe
IntegrationsMultichannel, e-bay, Facebook, Instagram, Amazon, Google Analytics Multichannel with Facebook, Instagram, eBayMultichannel, eBay, Amazon, PinterestFully integrated for multichannelGoogle analytics, SEO tools, and moreGoogle analytics, Multichannel, SEO tools, and moreMailChimp, Google Forms, Google Analytics, and more Multichannel, Google Analytics, and moreGoogle Tag Manager, Google Analytics, Facebook Live Chat, and more Google Analytics, Google Merchant Center, Google Tag Manager, MailChimp, and more

Overview – Top 10 Best E-Commerce Website Builders

In today’s digital landscape, building a strong online presence is crucial for businesses. E-commerce website builders are essential tools for creating and managing online stores. This top 10 best e-commerce website builders overview will help you choose the right one. Let’s have a look!

1. Wix

Wix - Top 10 Best E-Commerce Website Builders

Wix is one of the ideal top 10 best e-commerce website builders. Due to its ease of use, the website builder is an ideal option for small businesses and startups who wish to establish a robust online presence. With its powerful, and user-friendly e-commerce features like Wix owner app, marketing and SEO tools, e-commerce apps, product differentiators, abandon cart, social selling, coupon builder, and much more, users can efficiently establish and run an e-store.

This feature-rich website among the top 10 best e-commerce website builders, currently has millions of users around the globe, using the website builder religiously to make their mark in the cyber world. For the ease of their customers, Wix harbours two kins of editors, an ADI editor, and a drag-and-drop editor. The ADI editor is ideal for beginners and those on a time limit. The ADI editor will ask you a few questions and will take your answers into account to generate a fully functional website in a matter minutes.

2. Shopify


Shopify is regraded as the best website builder from top 10 best e-commerce website builders and is a one-stop-shop for online business owners. The web builder offers attractive web designs and easy to use tools that can facilitate in the building and running of an e-commerce website. Millions of online business owners avail the services offered by Shopify to effectively run their business.

With Shopify you get hundreds of built-in features and apps that will help make an attractive e-commerce website. Any kind of business form first-time seller to a multi-million dollar business can use Shopify to establish an online presence, as it offers features that can accommodate the needs of all kinds of online shops.

3. BigCommerce


BigCommerce is a powerhouse for building e-commerce websites, providing extreme scalability for online stores and stand as one of the top 10 best e-commerce website builders. The website builder offers a plethora of built-in sales tools that help in the seamless running of an e-store. Both small and large businesses can avail its services to put their shops on the digital map and start selling.

Small businesses and new online shop owners can especially benefit from this feature-rich but affordable website builder. With BigCommerce you get features like unlimited services and goods, unlimited accounts for staff, reporting functions, blogging tools, SEO tools, and much more. These features makes it popular among top 10 best e-commerce website builders.

4. Squarespace


Squarespace offers a versatile store builder, that houses a plethora of useful tools and features. With this website builder users can create the most aesthetically pleasing websites as it offers some of the most beautiful templates in the web-building market. It is ideal for anyone who is looking to take their sales online and want to make a mark in the digital world.

This all in one website builder makes it easy even for technophobes to establish an online presence, manage their site, and set up an online store. With its intuitive drag-and-drop editor you can customise its award-winning templates and add a personal touch to them. Moreover, with its easy-to-use e-commerce tools you can seamlessly add products to your store, manage inventory, sell products and take payments. It’s also known as one of the top 10 best e-commerce website builders.

Note: To know more about the web host, refer to Squarespace Review.

5. SITE123


SITE123 is a great among the top 10 best e-commerce website builders for those who are trying to establish an online presence but are on a limited budget. The web-builder will provide you with an easy to use platform that will help you create a basic website in a matter of minutes. Moreover, by using its user-friendly e-commerce tools you can run your online business seamlessly without any hassle.

SITE123 also houses incredible tech support that is available 24/7 to lend a helping hand to their clients. Its focus on ease and simplicity makes it a go-to website builder for most beginners.

Note: Wish to know more about the web builder? Consult our SITE123 Review.

6. Shift4Shop


Shift4Shop formerly known as 3dcart is a robust website builder for business owners who are on a tight budget. It has some of the best features in its arsenal to aid you in your website-building venture. Some of these features and tools include a drag-and-drop editor, email tools, built-in SEO, social media integration, API, inventory management, and SSL certificate.

One feature that isn’t commonly seen in top 10 best e-commerce website builders, but Shift4Shop has is customer relationship management or CRM. It has built-in integrations with Google, Aweber, MailChimp, and Facebook. Shit4Shop is regarded as being the most fully featured e-commerce website builder, that strives hard for customer satisfaction and ease.

7. Square Online 

Square Online 

Square Online is an easy-to-use website builder among top 10 best e-commerce website builders, that comes jam-packed with features and offers the most reliable customer support. The templets offered by the website aren’t that impressive and present limited room for customization, but they get the job done.

When it comes to features, Square Online offers some of the strongest sales features like adding products, payment processing, tax calculations, managing stock, shipping options, and much more. Apart from sales tools, the website builder also offers built-in SEO, that helps in the ranking of your website on search engines. These features make it unique among top 10 best e-commerce website builders.

8. GoDaddy


GoDaddy is a renowned website hosting provider and website builder, that is offering its invaluable services to millions of websites around the world. It’s an easy-to-use website builder that is an ideal platform for those who possess little to no technical skills. With intuitive site-building tools and easy-to-use editor, GoDaddy is geared towards beginners and novices, who want to establish an online presence.

With GoDaddy, you get an ADI editor that asks you a few questions and generates a basic website based on your answers. You can also create a website with your own two hands by picking a template and using the drag-and-drop editor to modify it. GoDaddy is also known as one of the top 10 best e-commerce website builders.

To know more about this all-in-one website solution, refer to our GoDaddy Review, where we have discussed in detail its website building and hosting service. 

9. Zyro 


Zyro is also one of the top 10 best e-commerce website builders, that makes creating a professional website a piece of cake. It offers simple yet solid features at a pretty reasonable price. This speed-oriented and easy-to-use website builder, helps you establish an online presence in a few clicks. With Zyro, you get two options to build a website. The first one is to pick a website and edit it as you wish.

And the second option is to use its AI website generator. The AI will ask about your category and preferences, before generating a basic website, that you can customize further to add a personal touch. The e-commerce website builder also doesn’t compromise on its customers’ security and offers them all the necessary security features. When it comes to e-commerce, with Zyro you get a vast range of powerful features that will help you run an online store seamlessly.

10. Volusion


Volusion is one of the oldest top 10 best e-commerce website builders that saw the light of day in the year 1999. With Volusion you get some great selling tools, however, its design features are a bit tricky. Upon its launch, the e-commerce website builder helped 30,000 online stores establish their roots in the digital world. However, its website builder is a bit tricky for novices to use, and they find it difficult to navigate their way through its cluttered interface. But the website builder does offer great e-commerce features like inventory, payment, transaction fees, shipping, and much more. Volusion also offers a great mobile app for those who wish to sell on the go.

What Makes a Website Builder Good?

When choosing the top 10 best e-commerce website builders, make a list of the aspects and features you think the builder must carry. In case you are having trouble coming up with a list, consult the one we made.

Ease of Use

A website builder should be easy to use and beginner friendly, so much so that even a novice or a technophobe can easily build a website, without having to scratch their head. Always choose a website builder that isn’t overwhelming and prevents you from pulling your hair out. Select one from the top 10 best e-commerce website builders that offers an easy site management system, enabling you to make modifications without any knowledge of coding. 

In case you are too busy to build and design a website on your own, some website builders also offer professional design teams and ADI (Artificial Design Intelligence, like Wix, that will create a website for you in no time . All you will have to do is specify your niche, answer some basic questions, and after an hour or so you will be presented with a basic fully functional customizable website. 

A Plethora of Useful Features

When looking for the top 10 best e-commerce website builders, the main thing that you have to do is check out the features. Make sure that the web builder you are selecting offers all the features that will help you achieve your goals. Settling on a builder that offers the right tools to grow your business will make a significant impact, both short and long-term. 

It is important that the website builder you choose has the e-commerce features that will aid you in the running of your business all the while helping you establish your roots in the cyber world. 

Eye Catchy Templates

No matter how much the phrase “Don’t judge a book by its cover” is emphasized we, being humans will always judge something by its visuals. Therefore, it is important that you get a website builder that offers a vast library of beautiful templates. 

There are countless e-commerce website builders in the market that offer beautifully stunning themes and templates that will make your website pop. A website that is visually appealing will help you grow by bringing in more customers.

Reasonable Price

When purchasing a subscription plan, make sure that you are making the right investment and be cognizant of your budget. Choosing from top 10 best e-commerce website builders, that offers everything you need without breaking the bank should be your goal. Website builders like Wix and SITE123 offer affordable e-commerce plans that come with all the necessary features that will help run your e-commerce website efficiently. 

Secure Payment Options

When making a purchase, your customers would want their information, email address, and credit card number, to remain safe. Therefore, opt for a website builder from top 10 best e-commerce website builders that offers secure and multiple payment options. Making sure your website is a safe place for your customers should be your number one priority. 

How to choose the top 10 best e-commerce website builders?

Now that you know what factors you should look for in a website builder, here are some questions that you must ask yourself before opting to choose the top 10 best e-commerce website builders. 

Is it Within My Budget?

The first and most important question that you should ask yourself is if the website builder you selected is within your budget. Always keep in mind that you are establishing an e-commerce site and that takes a lot of money to run. You will not only be paying for the website builder but also for the additional plugins and apps. 

Before opting for a builder compare the pricing plans of different builders and see if the pricing structure works with your budget. Also, take into consideration the plugins and renewal prices as most website builders will lure you in with affordable introductory prices only to increase their price ten-folds by next month. 

Can the Site be Ready Within My Time Frame?

Time is of the essence, especially if you are embarking on money-making ventures. Therefore, it is vital that you go for a builder that will help you build a fully functional website in little to no time. Make sure to finish your back-end work and site buildout before the launch date of your website. Because scrambling to finish everything last minute is never a good idea. 

Are the Available Templates eye catching?

Explore the templates and themes of the top 10 best e-commerce website builders before you make a choice. Themes and templates can make or break your website; therefore, it is important that you settle on one that best represents and defines your brand. A perfect template will breathe life into your website, enchanting visitors and luring them in with its allure.

Another point that you need to keep in mind is that always opt for a builder that offers mobile responsive templates as more than 80% of the world population prefers to use their mobile phones for browsing. 

How Customizable is it?

If you plan to have different add-ons, integrations, and plugins, it is best to select a website builder that offers flexible customization. Most of the website builders were developed with ease of use and beginner friendliness in mind and therefore don’t offer much customization freedom. However, there are a few website builders out of the top 10 best e-commerce website builders that offer a certain degree of customization and design freedom, albeit a bit complicated. 

Does it Integrate with the Applications You Need?

Integrations help you save time and simplify the complexities of running an online business. Therefore make sure to select a website builder that ties in with the tools and software you depend on. Double-check to ensure that your tools like logistics, email marketing, customer data, etc., are capable of easy integration with the website builder you choose.

How Good is Their Customer Support?

It is of great importance that you are going for a platform that offers helpful and reliable customer support. Doesn’t matter how simple or minimalistic the website builder is, you are bound to run into obstacles where you will require the help of tech support and in such situations reliable customer service can prove to be an invaluable asset. 

Frequently Asked Question

How much does it cost to build an e-commerce website?

The cost of website building depends on various factors like the platform you use, the apps and plugins you want to incorporate, and the features you want to add. Overall, it can cost around $200.

Are there free e-commerce website builders?

There are a few e-commerce website builders that offer free trials or plans. However, the purpose of these is to give you a basic understating of the platform, and don’t come with the necessary features required to run an e-commerce website. 

Do I need to have coding knowledge to use a website builder?

Absolutely not, most of the popular website builders on the market were developed for people who aren’t tech-savvy and lack coding knowledge. You can use the given top 10 best e-commerce website builders for any of your need.
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